The score combines over 40 signals that are measured and tracked by Moz.ĭomain Authority metrics provide information on target keywords, overall site score, and the quality of your links. How is domain authority calculated? Domain Authority is a score on a 1-100 logarithmic scale used to predict how likely a website is to rank in the SERP. The number of Linking Root Domains shows the number of unique third-party websites linking to your domain. For example, the Root Domain for Hive19 would be .uk. What are linking root domains? A Root Domain is the highest (hierarchical) level of a domain. What are ranking keywords in Moz? The number of Ranking Keywords show how many keywords your website (or a specific page) is currently ranking for in Google SERPs. What is spam score? Using 27 common features, Spam score represents the percentage of sites that Moz has found with similar features to those that have either been banned or received penalties from Google.ġ-30% = Low-level of spam, 31-60% = Medium-level of spam, and 61-100% = High level of possible spam. You can find out about how to analyse your website’s backlinks here. Website popularity includes quality backlinks and a high number of unique linking domains (the more people linking to you that have quality websites, the better). With a popular website, you can generate better leads, solve problems, and sell your product or service. The more visitors, the more opportunities your website has to share its brand, create an impression, and build trust. Popularity: The popularity of your website is important because the number of visitors is equal to the number of opportunities you have to attract new customers.
🐝 Hive19 Tip: Find the age of a domain by using The Wayback Machine You can also check the age of your competitor’s domains to see whether this could be a contributing factor for them outranking you. There is some debate in the SEO community that older domains can result in better rankings in search.ĭomain Age Checker is a free online tool that lets you find the age of a domain or website, from the date it was registered. There are many factors that contribute to a well ranking website, and one of these is the age of the domain. The score you receive is calculated by assessing factors such as the number of total links, root domains, and more, and is largely based on two key areas: Age and trust: Longstanding domains with a healthy track record of engaging content have earned their right to rank.
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